Marketing dictionary in english. 2015.
Customer satisfaction — Customer satisfaction, a term frequently used in marketing, is a measure of how products and services supplied by a company meet or surpass customer expectation. Customer satisfaction is defined as the number of customers, or percentage of total… … Wikipedia
Customer service — is the provision of service to customers before, during and after a purchase. According to Turban et al. (2002),[1] “Customer service is a series of activities designed to enhance the level of customer satisfaction – that is, the feeling that a… … Wikipedia
Customer relationship management — (CRM) is a widely implemented strategy for managing a company’s interactions with customers, clients and sales prospects. It involves using technology to organize, automate, and synchronize business processes principally sales activities, but… … Wikipedia
Customer experience — (CX) is the sum of all experiences a customer has with a supplier of goods or services, over the duration of their relationship with that supplier. From awareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy. It… … Wikipedia
expectation — noun (usually expectations) ADJECTIVE ▪ big, great, high, lofty (esp. AmE) ▪ modest ▪ I have modest expectations about what my research can accomplish … Collocations dictionary
buyer expectation — /ˌbaɪə ekspek teɪʃ(ə)n/ noun same as customer expectation … Marketing dictionary in english
prospect — I (outlook) noun ambition, anticipation, assurance, calculation, certainty, chance, coming events, confidence, contemplation, destiny, expectance, expectancy, expectation, fair chance, faith, fate, forecast, fortune, futurity, good chance, hope,… … Law dictionary
Remanufacturing — is the process of disassembly and recovery at the module level and, eventually, at the component level. It requires the repair or replacement of worn out or obsolete components and modules. Parts subject to degradation affecting the performance… … Wikipedia
модель потребительских ожиданий — Прогноз, основанный на изучении потребителей организации. [http://tourlib.net/books men/meskon glossary.htm] Тематики менеджмент в целом EN model customer expectation … Справочник технического переводчика
probability theory — Math., Statistics. the theory of analyzing and making statements concerning the probability of the occurrence of uncertain events. Cf. probability (def. 4). [1830 40] * * * Branch of mathematics that deals with analysis of random events.… … Universalium
